Current:Home > MyIn a new video, Dylan Mulvaney says Bud Light never reached out to her amid backlash -FutureWise Finance
In a new video, Dylan Mulvaney says Bud Light never reached out to her amid backlash
View
Date:2025-04-18 16:43:03
In the wake of the backlash over a sponsored Instagram video, trans influencer Dylan Mulvaney says she's been scared to leave her house for months — and Bud Light has never reached out to her to offer support or discuss what happened.
In a video posted Thursday to Instagram and TikTok, Mulvaney directly addressed what had happened for the first time.
"[W]hat transpired from that video was more bullying and transphobia than I could have ever imagined. And I should have made this video months ago, but I didn't," she said. "And I was scared."
Mulvaney said she waited for things to get better. "But surprise! They haven't really. And I was waiting for the brand to reach out to me, but they never did."
"For months now, I've been scared to leave my house. I have been ridiculed in public. I've been followed," she said, choking up. "I have felt a loneliness that I wouldn't wish on anyone. And I'm not telling you this because I want your pity. I am telling you this because if this is my experience from a very privileged perspective, know that it is much, much worse for other trans people."
Mulvaney has more than 10 million followers on TikTok and nearly 2 million on Instagram.
A few months ago, Bud Light sent Mulvaney a special can with her face on it. She posted a sponsored ad on Instagram, wearing a cocktail dress and enjoying a Bud Light as she discussed March Madness. A photo of her personalized can briefly appeared.
All hell broke loose. Conservative politicians including Florida Gov. Ron DeSantis criticized the company. People posted videos of themselves pouring out the beer, and Kid Rock posted one showing him shooting cases of Bud Light with a gun.
Bud Light, an Anheuser-Busch brand, had been America's best-selling beer for more than two decades. But following outcry from the right over Mulvaney's sponsored video, Bud Light has fallen to second place behind Modelo Especial. Bud Light sales volume dropped 29% in the four-week period ending in mid-June from a year earlier.
In April, Anheuser-Busch put out a vague message that offered no clear support of Mulvaney or the LGBTQ+ community. "We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer," CEO Brendan Whitworth said in the statement.
In a statement to NPR on Friday, an Anheuser-Busch spokesperson said the company remains "committed to the programs and partnerships we have forged over decades with organizations across a number of communities, including those in the LGBTQ+ community. The privacy and safety of our employees and our partners is always our top priority."
Mulvaney suggests that the company's choices endanger the LGBTQ+ community.
"For a company to hire a trans person and then not publicly stand by them is worse, in my opinion, than not hiring a trans person at all. Because it gives customers permission to be as transphobic and hateful as they want," she said. "And the hate doesn't end with me. It has serious and grave consequences for the rest of our community." She closed by encouraging people to donate to the Transgender Law Center.
At the start of the video, Mulvaney sipped beer from a glass. "One thing I will not tolerate people saying about me is that I don't like beer," she said. "Because I love beer and I always have."
veryGood! (56382)
Related
- Intel's stock did something it hasn't done since 2022
- Get a Rise Out of Blake Lively, Ryan Reynolds' Visit to the Great British Bake Off Set
- 3 congressmen working high-stakes jobs at a high-stakes moment — while being treated for cancer
- Theme Park Packing Guide: 24 Essential Items You’ll Want to Bring to the Parks This Summer
- The city of Chicago is ordered to pay nearly $80M for a police chase that killed a 10
- Dear Life Kit: Do I have to listen to my boss complain?
- How to file your tax returns: 6 things you should know this year
- Why Brexit's back in the news: Britain and the EU struck a Northern Ireland trade deal
- Whoopi Goldberg is delightfully vile as Miss Hannigan in ‘Annie’ stage return
- Death Valley, hottest place on Earth, hits near-record high as blistering heat wave continues
Ranking
- South Korea's acting president moves to reassure allies, calm markets after Yoon impeachment
- The NHL and Chemours Are Spreading ‘Dangerous Misinformation’ About Ice-Rink Refrigerants, a New Report Says
- Wealthy Nations Continue to Finance Natural Gas for Developing Countries, Putting Climate Goals at Risk
- Kelly Clarkson Shares Insight Into Life With Her Little Entertainers River and Remy
- Rolling Loud 2024: Lineup, how to stream the world's largest hip hop music festival
- Nursing student found after vanishing following 911 call about child on side of Alabama freeway
- Supreme Court to hear case that threatens existence of consumer protection agency
- Beyoncé's Adidas x Ivy Park Drops a Disco-Inspired Swim Collection To Kick off the Summer
Recommendation
Intel's stock did something it hasn't done since 2022
Herbivore Sale: The Top 15 Skincare Deals on Masks, Serums, Moisturizers, and More
If you're getting financial advice from TikTok influencers don't stop there
Soft Corals Are Dying Around Jeju Island, a Biosphere Reserve That’s Home to a South Korean Navy Base
How to watch new prequel series 'Dexter: Original Sin': Premiere date, cast, streaming
Warming Trends: Elon Musk Haggles Over Hunger, How Warming Makes Birds Smaller and Wings Longer, and Better Glitter From Nanoparticles
Is price gouging a problem?
Ford slashes price of its F-150 Lightning electric pickup truck